One of the most important components of online business is creating a trusted environment where potential customers
feel confident in making purchases. SSL certificates create a foundation of trust by establishing a secure connection.
To ensure visitors their connection is secure, browsers provide visual cues, such as a lock icon or a green bar.
SSL certificates have a key pair: a public and a private key. These keys work together to establish an encrypted connection. The certificate also contains what is called the “subject,” which is the identity of the certificate/website owner.
To get a certificate, you must create a Certificate Signing Request (CSR) on your server. This process creates a private key
and public key on your server. The CSR data file that you send to the SSL Certificate issuer (called a Certificate Authority or CA)
contains the public key. The CA uses the CSR data file to create a data structure to match your private key without compromising the
key itself. The CA never sees the private key.
Once you receive the SSL certificate, you install it on your server. You also install an intermediate certificate that establishes the credibility of your SSL Certificate by tying it to your CA’s root certificate.
Demonstrate to your customers that you are a trustworthy business by verifying your credentials such as email, phone and address. SiteLock automatically scans your website for malware to ensure they are not being blocked or spammed. Displaying the SiteLock certificate increases conversion rates on your site.
SiteLock performs the daily scans of a website to identify vulnerabilities and protects against threats like viruses, cross-site scripting, SQL injection and even email blacklisting. SiteLock scans your websites and alerts you if there is any vulnerability found on your website or when your website is blacklisted by Google to avoid costly business losses.